Swansea Building Society has renewed its partnership with Swansea City Football Club for the 2024/25 season. The agreement is based on a four-year commercial partnership which will see both clubs continue to brand the backs of players' shirts.
Alan Williams, chief executive of Swansea Building Society, said: “We are delighted to resume our support of Swansea City AFC as back of shirt sponsor for the 2024/25 season. Our long-standing partnership with the club underlines our shared commitment to the Swansea community. This year we will be introducing new colours for the away kit which continue to reflect our innovative spirit and commitment to the club's success. We look forward to another exciting season and wish the team all the best both on and off the pitch.”
Read more: New chairman of Swansea Building Society
Read more: Swansea Building Society achieves best ever financial figures
Lee Merrells, head of partnerships at Swansea City AFC, added: “We are delighted to continue our partnership with Swansea Building Society next season. Their ongoing support means everything to us and having them on the kit symbolises the strong bond between the club and the community. The colour of the away shirt not only complements the overall design but also demonstrates our collaborative efforts to deliver a fresh and cohesive aesthetic for our fans. We are excited about the season ahead and the continued success of our partnership with Swansea Building Society.”
Continue reading