Howard Hanna Real Estate Services is looking to “streamline the homebuying process.” On Thursday, the family-owned real estate company announced the launch of its “Buy & Borrow Bundle” program, which the company says will offer “comprehensive support and financial incentives to meet the unique needs of every home searcher.”
“We are excited to introduce the 'Buy & Borrow Bundle,' which reflects our ongoing commitment to providing our clients with great value and convenience,” F. Duffy Hanna, president of Howard Hanna Financial Services, said in a statement. “Not only does this program provide significant financial benefits, it also simplifies the homebuying process by bundling important services under one roof.”
Homebuyers who decide to take advantage of the program will work with a Howard Hana buyer agent to obtain a mortgage through Howard Hana Mortgage Services. Once a homebuyer has signed an exclusive buyer agent agreement with a Howard Hana agent, they can then work with the broker's in-house mortgage team to get pre-approved for a loan, according to the announcement.
Once a transaction is successfully completed by a Howard Hanna agent and mortgage team, buyers will receive a credit of 0.5% of the loan amount at closing to be applied toward closing costs, up to a maximum of $10,000, according to the company.
Duffy Hanna told HousingWire that to comply with mandatory disclosures, the nature of the relationship between its real estate brokerage and mortgage servicing divisions is clearly explained to customers at the start of the relationship.
“At Howard Hanna, we understand that buying a home is more than just a transaction — it's about building a future and creating lasting memories,” Howard W. “Hobie” Hanna IV, CEO of Howard Hanna Real Estate Services, said in a statement.
“Our Buy & Borrow Bundle program is designed to support families every step of the way, providing them with the tools and resources they need to achieve the American dream of homeownership. We were founded with the mission of providing consumers with solutions to help them through the complex homebuying process. … This is another step in achieving our mission.”
In addition to this new program, Howard Hanna also continues to offer a money-back guarantee, where they will buy the home back for 100% of its value if the customer is not satisfied, a program that has been in place since the 1980s.